Pao López G.
I transform ideas into sustainable and digital businesses, empowering leaders who leave a lasting impact.
Consultant in innovation, tourism, and entrepreneurship.
Innovating with you. Building with you. Empowering your leap into the digital future.
💫 About me


I believe in ideas that change lives.
From a very young age, I understood that purpose-driven projects transform not only businesses but entire communities.
I began my journey by entrepreneuring, dreaming, and building in a world where innovation, tourism, and technology were not yet seen as natural allies.
I am Paola López Giraldo, a consultant, speaker, and strategist specializing in innovation, tourism, and digital transformation.
Today, after more than 14 years of experience, I lead digital transformation processes, innovation projects, and business strengthening initiatives across Latin America.
My career includes the acceleration of over 200 projects, the creation of more than 42 innovative tourism products, the training of over 12,000 entrepreneurs, and the management of cooperation funds for innovation and entrepreneurship.
I lead Incubatour Colombia, founded FemPower, and collaborate in transformation initiatives promoted by organizations such as CAF, the OAS, Innpulsa, Procolombia, and leading universities across Latin America.
Passionate about education, artificial intelligence, and women's economic empowerment, I have been recognized for my ability to turn ideas into sustainable projects with economic, social, and cultural impact.
Today, my mission is clear:
To empower people and projects to innovate, grow, and leave a mark in a world that urgently needs more conscious entrepreneurship, more human-centered technology, and more purpose-driven leaders.
📍 Colombia | 🌎 Also present in Mexico and Spain
















200+ projects accelerated in innovation, tourism, and entrepreneurship.
Impact across Colombia, Mexico, and Spain in public, private, and academic sectors.
Manager of international cooperation funds for economic and social transformation projects.
Designer of 42+ innovative tourism products for destinations and communities.
Recognized in entrepreneurship programs and finalist in innovation programs.
Trainer and speaker at universities, chambers of commerce, and international cooperation organizations.
Promoter of digital economic empowerment for women through FemPaower.
Trained over 12,000 entrepreneurs and business owners in digitalization, innovation, and sustainability.
Two ways to grow, one shared purpose




🌸 FemPaower
FemPaower is a movement for women who want more: more independence, more knowledge, more growth.
Here, we transform ideas into digital businesses, strengthen entrepreneurial confidence, and build networks of support.
I teach you how to monetize your talent, leverage technology to your advantage, and build the professional life you dream of.
🌟 Incubatour
With Incubatour, I help you transform your venture or tourism business into an innovative, profitable, and sustainable company.
I work alongside entrepreneurs, institutions, and projects to create unique products, adopt new technologies, design growth strategies, and reach national and international markets.
More than consulting: I help you bring your project to life and lead the transformation in your sector.
How can I help you?
At every stage of your venture or project, I am here to help you innovate, grow, and create real impact.
Here’s how we can work together:
Innovation and Digital Transformation Consulting
I help you design innovative strategies, products, and projects.
Digitalize your business, strengthen your business model, and accelerate your growth sustainably.


Entrepreneurship and Female Leadership Content
Through FemPower, I support women who seek to build economic independence, lead in the digital world, and turn their passion into profitable projects.
If you work in tourism or the creative industries, I can help you create distinctive, innovative, and sustainable experiences and services that resonate with today’s market.
Product and Experience Design








I support organizations, public and private entities, and academic institutions in the design, structuring, and strengthening of innovation, entrepreneurship, and digital transformation projects.
Strategic Personalized Mentoring
Specialized Workshops and Conferences
I deliver workshops, bootcamps, and conferences on innovation, digitalization, sustainable tourism, entrepreneurship, and women's economic empowerment.
👉 Ready to transform your project?
Connect with Me
Conexión Turismo Podcast
Conversations with leaders about innovation, trends, and the future of tourism.
I believe in the power of sharing knowledge, inspiration, and tools to transform ideas into reality.
Here you can explore my content spaces and become part of a community focused on innovation, tourism, and empowerment.
Newsletter "Destino Serendipia"
Ideas, strategies, and trends in innovation, technology, and digital transformation for creative industries and tourism.
Shall we talk?
I'm here to support you on your journey toward empowerment and digital transformation.
Let’s connect and build something together!
Contact
pao@incubatour.com